The feather-light formula wraps lips in comfortable, even coverage and a nourishing blend of hydrating lip-care ingredients. Velveteen allows time for artistic play before setting to a lip-flattering finish that lasts all day.

As seen on Lisa's models, Velveteen can be worn as a fluffy, soft lip stain or a full on, bold power pout.

Velveteen Liquid Lip Colour is smudge-proof, budge-proof, non-drying, with no chalkiness or crumbling.

WHAT ARE THE BENEFITS?

• Feather-light formula wraps lips in comfortable, even coverage.
• Nourishing blend of hydrating lip-care ingredients.
• Allows time for artistic play before setting to a lip-flattering finish that lasts all day.
• Smudge-proof, budge-proof.
• Non-drying, with no chalkiness or crumbling.

WHY LISA CREATED IT

“Strawberry Blonde was inspired by a vintage lip pomade shade Marilyn wore called ‘Strawberry Blonde’, originally created by the legendary House of Westmore. During my research for this collaboration, I spent time speaking with the Westmore family themselves and became fascinated by the authentic shades and techniques used throughout Marilyn’s career. I wanted to reinterpret that beautiful true scarlet red in a modern formula that could be worn as anything from a soft strawberry stain to a full, true scarlet Hollywood lip.”